Color

#39759d

#39759d
hex#39759d
rgbrgb(57, 117, 157)
hslhsl(204, 47%, 42%)
oklchoklch(0.54 0.088 240.3)
Closest name: Cry Me a River (#427898)Relative luminance 0.1603

Colors that go with #39759d

Charcoal, Royal Blue and Sienna lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#9d6139

#399d93 · #39439d

#9d3975 · #759d39

Split-complementary

Open in tool →

#9d3943 · #9d9339

#93399d · #9d6139 · #439d39

Contrast

#39759d as textRatioAAAA largeAAAFix
Aaon white
4.99:1passpassfail
  • AAA: use #2d5c7c as the text (7.16:1)
Aaon black
4.21:1failpassfail
  • AA: use #3b7ba5 as the text (4.56:1)
  • AAA: use #5e9cc5 as the text (7.04:1)
  • AA: or shift the background to #f5f5f5 (4.58:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #39759d as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#39759d reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #39759d
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #39759d and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/39759d-9cafc4-df4e5a-1f222d-e9f1f0?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md