Color

#3971c6

#3971c6
hex#3971c6
rgbrgb(57, 113, 198)
hslhsl(216, 55%, 50%)
oklchoklch(0.554 0.145 258.6)
Closest name: Campanula (#3473b7)Relative luminance 0.1676

Colors that go with #3971c6

Charcoal, Sea Green and Sienna lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#c68e39

#39b8c6 · #4739c6

#c63971 · #71c639

Split-complementary

Open in tool →

#c64739 · #b8c639

#c639b8 · #c68e39 · #39c647

Contrast

#3971c6 as textRatioAAAA largeAAAFix
Aaon white
4.83:1passpassfail
  • AAA: use #2c5696 as the text (7.3:1)
Aaon black
4.35:1failpassfail
  • AA: use #3d74c7 as the text (4.52:1)
  • AAA: use #7199d6 as the text (7.23:1)
  • AA: or shift the background to #f7f7f7 (4.5:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #3971c6 as the background.

Brands using this color

Fonts for this mood

#3971c6 reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #3971c6
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #3971c6 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/3971c6-9ca7c4-df5f4e-201f2d-e9f0f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md