Color

#397038

#397038
hex#397038
rgbrgb(57, 112, 56)
hslhsl(119, 33%, 33%)
oklchoklch(0.493 0.104 143.5)
Closest name: Botanical (#4d6e2f)Relative luminance 0.1274

Colors that go with #397038

Charcoal, Royal Blue and Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#6f3870

#557038 · #387053

#383970 · #703839

Split-complementary

Open in tool →

#533870 · #703855

#385570 · #6f3870 · #705338

Contrast

#397038 as textRatioAAAA largeAAAFix
Aaon white
5.92:1passpassfail
  • AAA: use #326232 as the text (7.17:1)
Aaon black
3.55:1failpassfail
  • AA: use #448443 as the text (4.63:1)
  • AAA: use #57aa55 as the text (7.29:1)
  • AA: or shift the background to #e3e3e3 (4.61:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #397038 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

mcpConnect your agent — build around #397038
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #397038 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/397038-a2bea5-964edf-1f2d25-edf1e9?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md