Color
#3969ac
#3969acrgb(57, 105, 172)hsl(215, 50%, 45%)oklch(0.52 0.119 257.1)Colors that go with #3969ac
Charcoal, Sea Green and Amber lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.
Charcoal #36454f
neutralshippedCharcoal is the text near-black for #3969ac: softer than #000 and cool enough to feel like part of the same palette.
Sea Green #2e8b57
triadicshippedSea Green completes a triad with #3969ac — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash.
Amber #ffbf00
shippedAmber is paired with #3969ac in 7 real palettes, including Lemon Squeezy's brand system and Warner Bros.'s brand system, as the lead colour.
Blue #0000ff
shipped7 real palettes, including Pixar's brand system and CVS's brand system put Blue beside #3969ac, as the accent.
Cobalt Blue #0047ab
shippedDesigners have shipped Cobalt Blue with #3969ac: 8 real palettes, including Fintech Trust and Glacier, as the lead colour.
Cornflower Blue #6495ed
shippedDesigners have shipped Cornflower Blue with #3969ac: 5 real palettes, including Coca-Cola's brand system and NBA's brand system, as the supporting colour.
Crimson #dc143c
shippedCrimson is paired with #3969ac in 11 real palettes, including Amazon's brand system and State Farm's brand system, as the supporting colour.
Deep Sky Blue #00bfff
shippedDesigners have shipped Deep Sky Blue with #3969ac: 4 real palettes, including Deep Water and Astro's brand system, as the lead colour.
Real palettes that use #3969ac
Tints & shades
Harmonies
Contrast
| #3969ac as text | Ratio | AA | AA large | AAA | Fix |
|---|---|---|---|---|---|
Aaon white | 5.54:1 | pass | pass | fail |
|
Aaon black | 3.79:1 | fail | pass | fail |
Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #3969ac as the background.
Brands using this color
Fonts for this mood
#3969ac reads as cool, modern. The font library is tagged with the same vocabulary:
Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.
https://mcp.brandsweets.com/colors/mcpclaude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
›analyze #3969ac and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link
/palettes/new/3969ac-9ca8c4-df5d4e-201f2d-e9f0f1?lock=0&style=vibrantWant the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.
Machine-readable: color.md