Color
#396040
#396040rgb(57, 96, 64)hsl(131, 25%, 30%)oklch(0.45 0.068 148.8)Colors that go with #396040
Charcoal, Royal Blue and Champagne lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.
Charcoal #36454f
neutralshippedCharcoal is the body-text near-black for #396040: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy.
Royal Blue #4169e1
triadicshippedRoyal Blue completes a triad with #396040 — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash.
Champagne #f7e7ce
shipped4 real palettes, including Darkroom and BrandSweets's brand system put Champagne beside #396040, as the surface under it.
Crimson #dc143c
shippedCrimson is paired with #396040 in 6 real palettes, including Gemstone and MAC Cosmetics's brand system, as the accent.
Denim #1560bd
shippedDesigners have shipped Denim with #396040: 8 real palettes, including HP's brand system and Intel's brand system, as the accent.
Orange Red #ff4500
shippedOrange Red is paired with #396040 in 4 real palettes, including Neon's brand system and Clerk's brand system, as the accent.
Sage Green #9caf88
shippedDesigners have shipped Sage Green with #396040: 8 real palettes, including Pine & Birch and Darkroom, as the supporting colour.
Taupe #483c32
shippedTaupe is paired with #396040 in 18 real palettes, including Pine & Birch and Bookshop, as that palette's text colour.
Real palettes that use #396040
Tints & shades
Harmonies
Contrast
| #396040 as text | Ratio | AA | AA large | AAA | Fix |
|---|---|---|---|---|---|
Aaon white | 7.19:1 | pass | pass | pass | Passes AAA — no fix needed. |
Aaon black | 2.92:1 | fail | fail | fail |
Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #396040 as the background.
Brands using this color
No public brand in the corpus uses this exact color yet. Extract a brand to add one.
Fonts for this mood
#396040 reads as muted, dark, luxury. The font library is tagged with the same vocabulary:
Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.
https://mcp.brandsweets.com/colors/mcpclaude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
›analyze #396040 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link
/palettes/new/396040-a2beaa-b34edf-1f2d28-ecf1e9?lock=0&style=vibrantWant the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.
Machine-readable: color.md