Color
#393523
#393523rgb(57, 53, 35)hsl(49, 24%, 18%)oklch(0.328 0.03 97.1)Colors that go with #393523
Dark Olive Green, Sienna and Steel Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.
Dark Olive Green #556b2f
analogousshippedDark Olive Green is #393523's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces.
Sienna #a0522d
analogousshippedSienna is #393523's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces.
Steel Blue #4682b4
split-complementshippedSteel Blue is a split-complement of #393523: nearly opposite, so it still pops against it, without the vibrating edge of a true complement.
Teal #008080
triadicshippedTeal completes a triad with #393523 — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash.
Slate Blue #6a5acd
complementaryshippedSlate Blue sits directly opposite #393523 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight.
Amber #ffbf00
shippedAmber is paired with #393523 in 7 real palettes, including McDonald's's brand system and Beach Hut, as the lead colour.
Blue #0000ff
shipped13 real palettes, including Dunkin''s brand system and Minecraft's brand system put Blue beside #393523, as the supporting colour.
Cream #fffdd0
neutralCream is the surface #393523 wants: a warm off-white that shares its undertone, so #393523 reads softer on it than on pure white.
Real palettes that use #393523
Tints & shades
Harmonies
Contrast
| #393523 as text | Ratio | AA | AA large | AAA | Fix |
|---|---|---|---|---|---|
Aaon white | 12.3:1 | pass | pass | pass | Passes AAA — no fix needed. |
Aaon black | 1.71:1 | fail | fail | fail |
Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #393523 as the background.
Brands using this color
Fonts for this mood
#393523 reads as warm, muted, dark. The font library is tagged with the same vocabulary:
Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.
https://mcp.brandsweets.com/colors/mcpclaude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
›analyze #393523 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link
/palettes/new/393523-c4c19c-4eaedf-2a2d1f-f1ece9?lock=0&style=vibrantWant the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.
Machine-readable: color.md