Color

#39107f

#39107f
hex#39107f
rgbrgb(57, 16, 127)
hslhsl(262, 78%, 28%)
oklchoklch(0.323 0.165 290.4)
Closest name: Explorer of the Galaxies (#3a1f76)Relative luminance 0.0277

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#567f10

#101f7f · #70107f

#7f3910 · #107f39

Split-complementary

Open in tool →

#7f7010 · #1f7f10

#7f101f · #567f10 · #107f70

Contrast

#39107f as textRatioAAAA largeAAAFix
Aaon white
13.51:1passpasspassPasses AAA — no fix needed.
Aaon black
1.55:1failfailfail
  • AA: use #8a53ea as the text (4.51:1)
  • AAA: use #a980ef as the text (7.02:1)
  • AA: or shift the background to #969696 (4.57:1)
  • AAA: or shift the background to #bdbdbd (7.19:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #39107f as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#39107f reads as cool, vivid, dark. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #39107f
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #39107f and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/39107f-af9cc4-dfce4e-2a1f2d-e9eaf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md