Color

#381017

#381017
hex#381017
rgbrgb(56, 16, 23)
hslhsl(350, 56%, 14%)
oklchoklch(0.242 0.064 12.7)
Closest name: Chocolate Kiss (#3c1421)Relative luminance 0.0127

Colors that go with #381017

Charcoal, Sea Green and Sienna lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#103831

#38102a · #381d10

#163810 · #101638

Split-complementary

Open in tool →

#10381d · #102a38

#2a3810 · #103831 · #1d1038

Contrast

#381017 as textRatioAAAA largeAAAFix
Aaon white
16.74:1passpasspassPasses AAA — no fix needed.
Aaon black
1.25:1failfailfail
  • AA: use #cb485e as the text (4.63:1)
  • AAA: use #da7c8b as the text (7.24:1)
  • AA: or shift the background to #858585 (4.54:1)
  • AAA: or shift the background to #a8a8a8 (7.04:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #381017 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#381017 reads as warm, dark, luxury. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #381017
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

›analyze #381017 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/381017-c49c9e-62cb87-2d231f-f1e9ee?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md