Color

#3477b2

#3477b2
hex#3477b2
rgbrgb(52, 119, 178)
hslhsl(208, 55%, 45%)
oklchoklch(0.554 0.114 248.1)
Closest name: Haddock’s Sweater (#277aba)Relative luminance 0.1714

Colors that go with #3477b2

Charcoal, Crimson and Rust lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#b26f34

#34b2ae · #3438b2

#b23477 · #77b234

Split-complementary

Open in tool →

#b23438 · #b2ae34

#ae34b2 · #b26f34 · #38b234

Contrast

#3477b2 as textRatioAAAA largeAAAFix
Aaon white
4.74:1passpassfail
  • AAA: use #275a86 as the text (7.26:1)
Aaon black
4.43:1failpassfail
  • AA: use #357ab6 as the text (4.61:1)
  • AAA: use #619dd1 as the text (7.25:1)
  • AA: or shift the background to #fafafa (4.54:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #3477b2 as the background.

Brands using this color

Fonts for this mood

#3477b2 reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #3477b2
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #3477b2 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/3477b2-9cadc4-df4e51-1f212d-e9f1f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md