Color

#3473cb

#3473cb
hex#3473cb
rgbrgb(52, 115, 203)
hslhsl(215, 59%, 50%)
oklchoklch(0.56 0.151 257.4)
Closest name: Campanula (#3473b7)Relative luminance 0.173

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#cb8c34

#34becb · #4134cb

#cb3473 · #73cb34

Split-complementary

Open in tool →

#cb4134 · #becb34

#cb34be · #cb8c34 · #34cb41

Contrast

#3473cb as textRatioAAAA largeAAAFix
Aaon white
4.71:1passpassfail
  • AAA: use #28579a as the text (7.19:1)
Aaon black
4.46:1failpassfail
  • AA: use #3876cc as the text (4.63:1)
  • AAA: use #6997d8 as the text (7.02:1)
  • AA: or shift the background to #fafafa (4.51:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #3473cb as the background.

Brands using this color

Fonts for this mood

#3473cb reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #3473cb
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #3473cb and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/3473cb-9ca8c4-df5d4e-201f2d-e9f0f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md