Color

#34309c

#34309c
hex#34309c
rgbrgb(52, 48, 156)
hslhsl(242, 53%, 40%)
oklchoklch(0.39 0.169 276.8)
Closest name: Bluebell (#333399)Relative luminance 0.0524

Colors that go with #34309c

Charcoal, Steel Blue and Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#989c30

#30629c · #6a309c

#9c3430 · #309c34

Split-complementary

Open in tool →

#9c6a30 · #629c30

#9c3062 · #989c30 · #309c6a

Contrast

#34309c as textRatioAAAA largeAAAFix
Aaon white
10.25:1passpasspassPasses AAA — no fix needed.
Aaon black
2.05:1failfailfail
  • AA: use #6e6bd1 as the text (4.69:1)
  • AAA: use #908edc as the text (7.09:1)
  • AA: or shift the background to #adadad (4.57:1)
  • AAA: or shift the background to #d6d6d6 (7.05:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #34309c as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#34309c reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #34309c
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #34309c and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/34309c-a29cc4-df9e4e-261f2d-e9edf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md