Color

#3276bd

#3276bd
hex#3276bd
rgbrgb(50, 118, 189)
hslhsl(211, 58%, 47%)
oklchoklch(0.557 0.13 252.1)
Closest name: Campanula (#3473b7)Relative luminance 0.1731

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#bd7a32

#32bbbd · #3532bd

#bd3276 · #76bd32

Split-complementary

Open in tool →

#bd3532 · #bbbd32

#bd32bb · #bd7a32 · #32bd35

Contrast

#3276bd as textRatioAAAA largeAAAFix
Aaon white
4.71:1passpassfail
  • AAA: use #275a91 as the text (7.1:1)
Aaon black
4.46:1failpassfail
  • AA: use #3378c1 as the text (4.6:1)
  • AAA: use #629ad5 as the text (7.1:1)
  • AA: or shift the background to #fafafa (4.51:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #3276bd as the background.

Brands using this color

Fonts for this mood

#3276bd reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #3276bd
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #3276bd and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/3276bd-9cabc4-df534e-1f202d-e9f1f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md