Color

#313d96

#313d96
hex#313d96
rgbrgb(49, 61, 150)
hslhsl(233, 51%, 39%)
oklchoklch(0.405 0.145 272.4)
Closest name: Bluebell (#333399)Relative luminance 0.0619

Colors that go with #313d96

Charcoal, Sea Green and Steel Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#968a31

#316f96 · #583196

#96313d · #3d9631

Split-complementary

Open in tool →

#965831 · #6f9631

#96316f · #968a31 · #319658

Contrast

#313d96 as textRatioAAAA largeAAAFix
Aaon white
9.38:1passpasspassPasses AAA — no fix needed.
Aaon black
2.24:1failfailfail
  • AA: use #616ecc as the text (4.61:1)
  • AAA: use #8891d8 as the text (7.09:1)
  • AA: or shift the background to #b5b5b5 (4.58:1)
  • AAA: or shift the background to #e0e0e0 (7.11:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #313d96 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#313d96 reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #313d96
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #313d96 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/313d96-9c9cc4-df884e-241f2d-e9eef1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md