Color
#312371
#312371rgb(49, 35, 113)hsl(251, 53%, 29%)oklch(0.325 0.128 285)Colors that go with #312371
Charcoal, Steel Blue and Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.
Charcoal #36454f
neutralshippedCharcoal is the text near-black for #312371: softer than #000 and cool enough to feel like part of the same palette.
Steel Blue #4682b4
analogousshippedSteel Blue is #312371's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces.
Blue #0000ff
shipped4 real palettes, including Alaska Airlines's brand system and Sketch's brand system put Blue beside #312371, as the accent.
Crimson #dc143c
shippedCrimson is paired with #312371 in 7 real palettes, including Casper Sleep's brand system and Marvel's brand system, as the lead colour.
Deep Sky Blue #00bfff
shippedDesigners have shipped Deep Sky Blue with #312371: 4 real palettes, including Kraken's brand system and Lamborghini's brand system, as the accent.
Denim #1560bd
shippedDesigners have shipped Denim with #312371: 15 real palettes, including Panasonic's brand system and Bank of America's brand system, as the accent.
Light Sea Green #20b2aa
shippedLight Sea Green shows up next to #312371 in 4 real palettes, including Confluent's brand system and Taco Bell's brand system, as the accent.
Orange Red #ff4500
shippedOrange Red is paired with #312371 in 5 real palettes, including Tide's brand system and NASA's brand system, as the accent.
Real palettes that use #312371
Tints & shades
Harmonies
Contrast
| #312371 as text | Ratio | AA | AA large | AAA | Fix |
|---|---|---|---|---|---|
Aaon white | 13.05:1 | pass | pass | pass | Passes AAA — no fix needed. |
Aaon black | 1.61:1 | fail | fail | fail |
Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #312371 as the background.
Brands using this color
No public brand in the corpus uses this exact color yet. Extract a brand to add one.
Fonts for this mood
#312371 reads as cool, dark, luxury. The font library is tagged with the same vocabulary:
Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.
https://mcp.brandsweets.com/colors/mcpclaude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
›analyze #312371 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link
/palettes/new/312371-a89cc4-dfb34e-281f2d-e9ecf1?lock=0&style=vibrantWant the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.
Machine-readable: color.md