Color

#307cab

#307cab
hex#307cab
rgbrgb(48, 124, 171)
hslhsl(203, 56%, 43%)
oklchoklch(0.561 0.104 239.7)
Closest name: Blue Triumph (#4376ab)Relative luminance 0.1798

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#ab5f30

#30ab9d · #303fab

#ab307c · #7cab30

Split-complementary

Open in tool →

#ab303f · #ab9d30

#9d30ab · #ab5f30 · #3fab30

Contrast

#307cab as textRatioAAAA largeAAAFix
Aaon white
4.57:1passpassfail
  • AAA: use #245c7f as the text (7.21:1)
Aaon black
4.6:1passpassfail
  • AAA: use #509dce as the text (7.06:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #307cab as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#307cab reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #307cab
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #307cab and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/307cab-9cb0c4-df4e5d-1f222d-e9f1f0?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md