Color

#307acf

#307acf
hex#307acf
rgbrgb(48, 122, 207)
hslhsl(212, 62%, 50%)
oklchoklch(0.577 0.15 254.3)
Closest name: Haddock’s Sweater (#277aba)Relative luminance 0.1905

Colors that go with #307acf

Charcoal, Crimson and Copper lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#cf8530

#30c9cf · #3630cf

#cf307a · #7acf30

Split-complementary

Open in tool →

#cf3630 · #c9cf30

#cf30c9 · #cf8530 · #30cf36

Contrast

#307acf as textRatioAAAA largeAAAFix
Aaon white
4.37:1failpassfail
  • AA: use #2f78ca as the text (4.51:1)
  • AAA: use #245a99 as the text (7.01:1)
  • AA: or shift the background to #0a0a0a (4.54:1)
Aaon black
4.81:1passpassfail
  • AAA: use #629ada as the text (7.15:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #307acf as the background.

Brands using this color

Fonts for this mood

#307acf reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #307acf
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #307acf and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/307acf-9caac4-df564e-1f202d-e9f1f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md