Mid-Century
Open in tool →Tangerine, teal and mustard on cream — the 1960s lounge trio, one of the few retro palettes with real hue contrast.
Color
#306e68
#306e68
hex
#306e68rgb
rgb(48, 110, 104)hsl
hsl(174, 39%, 31%)oklch
oklch(0.496 0.065 186.8)Closest name: Deep Pool Teal (#366d68)Relative luminance 0.1278
Colors that go with #306e68
Charcoal, Crimson and Cadet Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.
Charcoal #36454f
neutralshippedCharcoal is the text near-black for #306e68: softer than #000 and cool enough to feel like part of the same palette.
Crimson #dc143c
complementaryshippedCrimson sits directly opposite #306e68 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight.
Cadet Blue #5f9ea0
shippedDesigners have shipped Cadet Blue with #306e68: 4 real palettes, including Alpine and Open House, as the supporting colour.
Champagne #f7e7ce
shipped4 real palettes, including Darkroom and BrandSweets's brand system put Champagne beside #306e68, as the surface under it.
Copper #b87333
shippedDesigners have shipped Copper with #306e68: 5 real palettes, including Desert Road and Clay & Linen, as the lead colour.
Denim #1560bd
shippedDesigners have shipped Denim with #306e68: 11 real palettes, including The New York Times's brand system and Intel's brand system, as the supporting colour.
Firebrick #b22222
shippedDesigners have shipped Firebrick with #306e68: 4 real palettes, including Fireside and Wendy's's brand system, as the lead colour.
Goldenrod #daa520
shippedGoldenrod shows up next to #306e68 in 4 real palettes, including Mid-Century and Fireside, as the accent.
Real palettes that use #306e68
Tints & shades
Harmonies
Contrast
| #306e68 as text | Ratio | AA | AA large | AAA | Fix |
|---|---|---|---|---|---|
Aaon white | 5.91:1 | pass | pass | fail |
|
Aaon black | 3.56:1 | fail | pass | fail |
Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #306e68 as the background.
Brands using this color
No public brand in the corpus uses this exact color yet. Extract a brand to add one.
Palettes built around it
mcpConnect your agent — build around #306e68
live endpointPoint any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.
endpoint
https://mcp.brandsweets.com/colors/mcpclaude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt
›analyze #306e68 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link
tool url
/palettes/new/306e68-a2bebe-d459a1-1f292d-e9f1ed?lock=0&style=vibrantWant the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.
Machine-readable: color.md