Color

#30397e

#30397e
hex#30397e
rgbrgb(48, 57, 126)
hslhsl(233, 45%, 34%)
oklchoklch(0.377 0.116 273.9)
Closest name: Evening Magic (#363e7d)Relative luminance 0.0506

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#7e7530

#30607e · #4e307e

#7e3039 · #397e30

Split-complementary

Open in tool →

#7e4e30 · #607e30

#7e3060 · #7e7530 · #307e4e

Contrast

#30397e as textRatioAAAA largeAAAFix
Aaon white
10.44:1passpasspassPasses AAA — no fix needed.
Aaon black
2.01:1failfailfail
  • AA: use #646fc4 as the text (4.61:1)
  • AAA: use #8991d2 as the text (7.04:1)
  • AA: or shift the background to #ababab (4.54:1)
  • AAA: or shift the background to #d4d4d4 (7.04:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #30397e as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#30397e reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #30397e
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #30397e and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/30397e-9c9cc4-df884e-241f2d-e9eef1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md