Color

#301d30

#301d30
hex#301d30
rgbrgb(48, 29, 48)
hslhsl(300, 25%, 15%)
oklchoklch(0.263 0.044 326.7)
Closest name: Nightly Voyager (#391531)Relative luminance 0.0172

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#1d301d

#261d30 · #301d26

#30301d · #1d3030

Split-complementary

Open in tool →

#26301d · #1d3026

#30261d · #1d301d · #1d2630

Contrast

#301d30 as textRatioAAAA largeAAAFix
Aaon white
15.62:1passpasspassPasses AAA — no fix needed.
Aaon black
1.34:1failfailfail
  • AA: use #9f609f as the text (4.65:1)
  • AAA: use #b686b6 as the text (7.07:1)
  • AA: or shift the background to #8a8a8a (4.53:1)
  • AAA: or shift the background to #b0b0b0 (7.2:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #301d30 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#301d30 reads as warm, muted, dark. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #301d30
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #301d30 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/301d30-c19fbd-95cb62-2d1f27-ede9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md