Homestead
Open in tool →Timber and olive for homes that photograph in golden hour; nothing here competes with a good listing photo.
Color
#2d2c24
#2d2c24
hex
#2d2c24rgb
rgb(45, 44, 36)hsl
hsl(53, 11%, 16%)oklch
oklch(0.291 0.014 101.4)Closest name: Marshland (#2b2e26)Relative luminance 0.0249
Colors that go with #2d2c24
Amber, Blue and Blue Violet lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.
Amber #ffbf00
shippedAmber is paired with #2d2c24 in 18 real palettes, including McDonald's's brand system and Wikipedia's brand system, as the lead colour.
Blue #0000ff
shipped22 real palettes, including Headspace's brand system and Readymag's brand system put Blue beside #2d2c24, as the accent.
Blue Violet #8a2be2
shippedBlue Violet is paired with #2d2c24 in 5 real palettes, including ClickUp's brand system and Yahoo's brand system, as the lead colour.
Blush Pink #e8b4b8
shipped7 real palettes, including Blush and Rain Garden put Blush Pink beside #2d2c24, as the supporting colour.
Burlywood #deb887
shippedBurlywood is paired with #2d2c24 in 5 real palettes, including Polaroid and Chalkboard, as the accent.
Cadet Blue #5f9ea0
shippedDesigners have shipped Cadet Blue with #2d2c24: 10 real palettes, including Clean Beauty and Paper & Pine, as the lead colour.
Champagne #f7e7ce
shipped8 real palettes, including Darkroom and Forest Floor put Champagne beside #2d2c24, as the surface under it.
White Smoke #f5f5f5
neutralWhite Smoke is the near-white surface #2d2c24 was made for — maximum legibility with no colour cast to argue with.
Real palettes that use #2d2c24
Tints & shades
Harmonies
Contrast
| #2d2c24 as text | Ratio | AA | AA large | AAA | Fix |
|---|---|---|---|---|---|
Aaon white | 14.03:1 | pass | pass | pass | Passes AAA — no fix needed. |
Aaon black | 1.5:1 | fail | fail | fail |
Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #2d2c24 as the background.
Brands using this color
- Headspacetext · #2d2c2b · Δ1.248
- Astrotext · #2c2c2c · Δ1.421
- Squarespaceprimary · #2a2a2a · Δ1.55
- Fenty Beautyprimary · #2d2929 · Δ1.595
- Fenty Beautytext · #2d2929 · Δ1.595
- Gilletteprimary · #2b2929 · Δ1.641
- Gillettetext · #2b2929 · Δ1.641
- McDonald'stext · #292929 · Δ1.758
- Superhumantext · #292827 · Δ1.851
Palettes built around it
Clean Beauty
Open in tool →Sage and clay on unbleached white — the nothing-to-hide palette for ingredient-led skincare.
Olive Grove
Open in tool →Olive and straw with a rust accent — Mediterranean and unhurried; good for food, wine and hospitality.
Mushroom
Open in tool →Taupe, oat and a sage accent — the quiet earth palette: almost neutral, with just enough colour to feel alive.
Typewriter
Open in tool →Ink-black and ribbon-red on manila — the correspondence palette; all the vintage comes from the paper colour.
Greige
Open in tool →Grey-beige with a hint of olive — the interior-design neutral; the olive accent is the only thing that isn't a shade of nothing.
Fonts for this mood
#2d2c24 reads as warm, muted, dark. The font library is tagged with the same vocabulary:
mcpConnect your agent — build around #2d2c24
live endpointPoint any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.
endpoint
https://mcp.brandsweets.com/colors/mcpclaude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt
›analyze #2d2c24 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link
tool url
/palettes/new/2d2c24-c4c49c-4ea5df-292d1f-f1ece9?lock=0&style=vibrantWant the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.
Machine-readable: color.md