Color

#29708e

#29708e
hex#29708e
rgbrgb(41, 112, 142)
hslhsl(198, 55%, 36%)
oklchoklch(0.514 0.084 229.7)
Closest name: Chill of the Night (#256d8d)Relative luminance 0.1401

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#8e4829

#298e7a · #293e8e

#8e2970 · #708e29

Split-complementary

Open in tool →

#8e293e · #8e7a29

#7a298e · #8e4829 · #3e8e29

Contrast

#29708e as textRatioAAAA largeAAAFix
Aaon white
5.52:1passpassfail
  • AAA: use #225d77 as the text (7.24:1)
Aaon black
3.8:1failpassfail
  • AA: use #2f80a2 as the text (4.73:1)
  • AAA: use #41a0c8 as the text (7.09:1)
  • AA: or shift the background to #e8e8e8 (4.51:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #29708e as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Palettes built around it

Fonts for this mood

#29708e reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #29708e
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #29708e and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/29708e-9cb3c4-df4e69-1f232d-e9f1f0?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md