Color

#2969ae

#2969ae
hex#2969ae
rgbrgb(41, 105, 174)
hslhsl(211, 62%, 42%)
oklchoklch(0.515 0.127 253)
Closest name: Campanula (#3473b7)Relative luminance 0.1363

Colors that go with #2969ae

Charcoal, Crimson and Sea Green lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#ae6d29

#29abae · #2b29ae

#ae2969 · #69ae29

Split-complementary

Open in tool →

#ae2b29 · #abae29

#ae29ab · #ae6d29 · #29ae2b

Contrast

#2969ae as textRatioAAAA largeAAAFix
Aaon white
5.64:1passpassfail
  • AAA: use #235a95 as the text (7.08:1)
Aaon black
3.73:1failpassfail
  • AA: use #2f78c6 as the text (4.62:1)
  • AAA: use #5e99d9 as the text (7.03:1)
  • AA: or shift the background to #e6e6e6 (4.52:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #2969ae as the background.

Brands using this color

Fonts for this mood

#2969ae reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #2969ae
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #2969ae and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/2969ae-9cabc4-df534e-1f202d-e9f1f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md