Color

#2967bc

#2967bc
hex#2967bc
rgbrgb(41, 103, 188)
hslhsl(215, 64%, 45%)
oklchoklch(0.52 0.148 257.3)
Closest name: Denim (#1560bd)Relative luminance 0.138

Colors that go with #2967bc

Charcoal, Crimson and Sienna lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#bc7f29

#29b0bc · #3629bc

#bc2967 · #67bc29

Split-complementary

Open in tool →

#bc3629 · #b0bc29

#bc29b0 · #bc7f29 · #29bc36

Contrast

#2967bc as textRatioAAAA largeAAAFix
Aaon white
5.58:1passpassfail
  • AAA: use #23579f as the text (7.15:1)
Aaon black
3.76:1failpassfail
  • AA: use #3275d2 as the text (4.61:1)
  • AAA: use #6497dd as the text (7.01:1)
  • AA: or shift the background to #e8e8e8 (4.56:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #2967bc as the background.

Brands using this color

Fonts for this mood

#2967bc reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #2967bc
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #2967bc and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/2967bc-9ca8c4-df5d4e-201f2d-e9f0f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md