Color
#2912ab
#2912abrgb(41, 18, 171)hsl(249, 81%, 37%)oklch(0.362 0.215 273.9)Colors that go with #2912ab
Charcoal, Steel Blue and Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.
Charcoal #36454f
neutralshippedCharcoal is the text near-black for #2912ab: softer than #000 and cool enough to feel like part of the same palette.
Steel Blue #4682b4
analogousshippedSteel Blue is #2912ab's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces.
Blue #0000ff
shipped4 real palettes, including Pfizer's brand system and Procter & Gamble's brand system put Blue beside #2912ab, as the supporting colour.
Cornflower Blue #6495ed
shippedDesigners have shipped Cornflower Blue with #2912ab: 5 real palettes, including Peacock's brand system and Blue Mono, as the accent.
Crimson #dc143c
shippedCrimson is paired with #2912ab in 7 real palettes, including Pepsi's brand system and Behance's brand system, as the supporting colour.
Denim #1560bd
shippedDesigners have shipped Denim with #2912ab: 5 real palettes, including Unilever's brand system and Warbyparker's brand system, as the accent.
Dodger Blue #1e90ff
shippedDesigners have shipped Dodger Blue with #2912ab: 4 real palettes, including Absolut's brand system and Cargo's brand system, as the supporting colour.
Firebrick #b22222
shippedDesigners have shipped Firebrick with #2912ab: 4 real palettes, including 3M's brand system and MLB's brand system, as the supporting colour.
Real palettes that use #2912ab
Tints & shades
Harmonies
Contrast
| #2912ab as text | Ratio | AA | AA large | AAA | Fix |
|---|---|---|---|---|---|
Aaon white | 11.87:1 | pass | pass | pass | Passes AAA — no fix needed. |
Aaon black | 1.77:1 | fail | fail | fail |
Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #2912ab as the background.
Brands using this color
No public brand in the corpus uses this exact color yet. Extract a brand to add one.
Fonts for this mood
#2912ab reads as cool, vivid, technical. The font library is tagged with the same vocabulary:
Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.
https://mcp.brandsweets.com/colors/mcpclaude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
›analyze #2912ab and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link
/palettes/new/2912ab-a79cc4-dfae4e-271f2d-e9ecf1?lock=0&style=vibrantWant the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.
Machine-readable: color.md