Alpine
Open in tool →Glacier blue with a safety-orange accent: technical outdoor gear, not lifestyle.
Color
#20232c
#20232c
hex
#20232crgb
rgb(32, 35, 44)hsl
hsl(225, 16%, 15%)oklch
oklch(0.257 0.018 270.6)Closest name: Dark (#1b2431)Relative luminance 0.0169
Colors that go with #20232c
Charcoal, Amber and Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.
Charcoal #36454f
neutralshippedCharcoal is the text near-black that reads cleanly against #20232c without the hard edge of pure #000.
Amber #ffbf00
shippedAmber is paired with #20232c in 15 real palettes, including Wikipedia's brand system and Beach Hut, as the accent — a combination designers have actually shipped, not a computed rotation.
Blue #0000ff
shippedBlue is paired with #20232c in 23 real palettes, including Bumble's brand system and Readymag's brand system, as the supporting colour — a combination designers have actually shipped, not a computed rotation.
Blue Violet #8a2be2
shippedBlue Violet is paired with #20232c in 10 real palettes, including ClickUp's brand system and Yahoo's brand system, as the lead colour — a combination designers have actually shipped, not a computed rotation.
Blush Pink #e8b4b8
shippedBlush Pink is paired with #20232c in 6 real palettes, including Graphite Mono and Rain Garden, as the accent — a combination designers have actually shipped, not a computed rotation.
Brown #a52a2a
shippedBrown is paired with #20232c in 5 real palettes, including Typewriter and Woodsmoke, as the accent — a combination designers have actually shipped, not a computed rotation.
Burlywood #deb887
shippedBurlywood is paired with #20232c in 6 real palettes, including Kiln and Chalkboard, as the accent — a combination designers have actually shipped, not a computed rotation.
Cadet Blue #5f9ea0
shippedCadet Blue is paired with #20232c in 9 real palettes, including Dusk and Alpine, as the supporting colour — a combination designers have actually shipped, not a computed rotation.
Real palettes that use #20232c
Tints & shades
Harmonies
Contrast
| #20232c as text | Ratio | AA | AA large | AAA | Fix |
|---|---|---|---|---|---|
Aaon white | 15.69:1 | pass | pass | pass | Passes AAA — no fix needed. |
Aaon black | 1.34:1 | fail | fail | fail |
Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #20232c as the background.
Brands using this color
- GitHubtext · #1f2328 · Δ0.809
- AT&Tprimary · #1d2329 · Δ0.812
- AT&Ttext · #1d2329 · Δ0.812
- 7-Elevenprimary · #212529 · Δ1.073
- 7-Eleventext · #212529 · Δ1.073
- Boeingtext · #212529 · Δ1.073
- Datadogtext · #212529 · Δ1.073
- Zedtext · #242529 · Δ1.281
- Retoolprimary · #242424 · Δ1.783
- American Eagleprimary · #24272a · Δ1.789
- American Eagletext · #24272a · Δ1.789
- Airbnbtext · #222222 · Δ1.825
- Nikonprimary · #222222 · Δ1.825
- Nikontext · #222222 · Δ1.825
- Wikipediaprimary · #202122 · Δ1.829
- Wikipediatext · #202122 · Δ1.829
- Coheretext · #212121 · Δ1.985
- Postmantext · #212121 · Δ1.985
- NFLaccent · #172029 · Δ1.991
Palettes built around it
Crayon Box
Open in tool →Red, teal and yellow at crayon saturation — joyful, but on white with black type so it stays readable for grown-ups.
Dusk
Open in tool →Slate blue with a copper accent — calm, professional, slightly editorial; suits consultancies and journals.
Pastel Pop
Open in tool →Pastels pushed to the saturated end — pink, sky and lemon — for brands that want soft AND loud.
Tide Pool
Open in tool →Sea-green and slate with a coral — a literal tide pool: two cool tones, one warm creature.
Graphite Mono
Open in tool →Five greys, no hue — the true monochrome; the accent is a lighter grey, so hierarchy comes from weight and size alone.
Fonts for this mood
#20232c reads as cool, muted, dark. The font library is tagged with the same vocabulary:
mcpConnect your agent — build around #20232c
live endpointPoint any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.
endpoint
https://mcp.brandsweets.com/colors/mcpclaude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt
›analyze #20232c and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link
tool url
/palettes/new/20232c-9ca1c4-df754e-221f2d-e9eff1?lock=0&style=vibrantWant the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.
Machine-readable: color.md