Color
#196738
#196738rgb(25, 103, 56)hsl(144, 61%, 25%)oklch(0.455 0.106 152.3)Colors that go with #196738
Charcoal, Royal Blue and Medium Violet Red lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.
Charcoal #36454f
neutralshippedCharcoal is the text near-black for #196738: softer than #000 and cool enough to feel like part of the same palette.
Royal Blue #4169e1
triadicshippedRoyal Blue completes a triad with #196738 — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash.
Medium Violet Red #c71585
complementaryshippedMedium Violet Red sits directly opposite #196738 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight.
Crimson #dc143c
shippedCrimson is paired with #196738 in 5 real palettes, including MAC Cosmetics's brand system and Gemstone, as the supporting colour.
Denim #1560bd
shippedDesigners have shipped Denim with #196738: 5 real palettes, including Xbox's brand system and Intel's brand system, as the supporting colour.
Sage Green #9caf88
shippedDesigners have shipped Sage Green with #196738: 5 real palettes, including Pine & Birch and Darkroom, as the supporting colour.
Taupe #483c32
shippedTaupe is paired with #196738 in 17 real palettes, including Pine & Birch and 7-Eleven's brand system, as that palette's text colour.
Blue Violet #8a2be2
split-complementshippedBlue Violet is a split-complement of #196738: nearly opposite, so it still pops against it, without the vibrating edge of a true complement.
Real palettes that use #196738
Tints & shades
Harmonies
Contrast
| #196738 as text | Ratio | AA | AA large | AAA | Fix |
|---|---|---|---|---|---|
Aaon white | 6.91:1 | pass | pass | fail |
|
Aaon black | 3.04:1 | fail | pass | fail |
Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #196738 as the background.
Brands using this color
No public brand in the corpus uses this exact color yet. Extract a brand to add one.
Fonts for this mood
#196738 reads as vivid, dark, luxury. The font library is tagged with the same vocabulary:
Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.
https://mcp.brandsweets.com/colors/mcpclaude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
›analyze #196738 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link
/palettes/new/196738-a2beb0-ca59d4-1f2d2b-eaf1e9?lock=0&style=vibrantWant the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.
Machine-readable: color.md