Magazine Ochre
Open in tool →Ochre and walnut on unbleached stock, with teal as the counterpoint — a features-section palette with some heat in it.
Color
#181e15
#181e15
hex
#181e15rgb
rgb(24, 30, 21)hsl
hsl(100, 18%, 10%)oklch
oklch(0.226 0.019 135.3)Closest name: Coco’s Black (#1c1c1a)Relative luminance 0.0118
Colors that go with #181e15
Charcoal, Amber and Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.
Charcoal #36454f
neutralshippedCharcoal is the text near-black that reads cleanly against #181e15 without the hard edge of pure #000.
Amber #ffbf00
shippedAmber is paired with #181e15 in 18 real palettes, including Trailhead and Warner Bros.'s brand system, as the accent.
Blue #0000ff
shipped23 real palettes, including CVS's brand system and Signal's brand system put Blue beside #181e15, as the supporting colour.
Blue Violet #8a2be2
shippedBlue Violet is paired with #181e15 in 10 real palettes, including Yahoo's brand system and ClickUp's brand system, as the supporting colour.
Blush Pink #e8b4b8
shipped5 real palettes, including Graphite Mono and Estate put Blush Pink beside #181e15, as the accent.
Brown #a52a2a
shipped5 real palettes, including Woodsmoke and State Farm's brand system put Brown beside #181e15, as the accent.
Burgundy #800020
shipped4 real palettes, including Mailchimp's brand system and Qatar Airways's brand system put Burgundy beside #181e15, as the accent.
Burlywood #deb887
shippedBurlywood is paired with #181e15 in 6 real palettes, including Coffee Bar and Kiln, as the accent.
Real palettes that use #181e15
Tints & shades
Harmonies
Contrast
| #181e15 as text | Ratio | AA | AA large | AAA | Fix |
|---|---|---|---|---|---|
Aaon white | 17:1 | pass | pass | pass | Passes AAA — no fix needed. |
Aaon black | 1.24:1 | fail | fail | fail |
Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #181e15 as the background.
Brands using this color
- Gustoprimary · #1c1b1a · Δ1.859
- Gustotext · #1c1b1a · Δ1.859
- CVSprimary · #1a1a19 · Δ1.937
- CVStext · #1a1a19 · Δ1.937
- Fitbitprimary · #191c1d · Δ1.943
- Fitbittext · #191c1d · Δ1.943
- Logitechprimary · #1b1b1b · Δ1.949
- Logitechtext · #1b1b1b · Δ1.949
- N26text · #1b1b1b · Δ1.949
- NASAtext · #1b1b1b · Δ1.949
- Signalprimary · #1b1b1b · Δ1.949
- Signaltext · #1b1b1b · Δ1.949
Palettes built around it
Ink & Paper
Open in tool →Two greys and one ink-blue link color: the palette of a well-set book page.
Mint Modern
Open in tool →Emerald as a primary rather than a success color, anchored by deep teal text — fresh, friendly, and fintech-adjacent.
Learning App
Open in tool →Green, blue and orange at full saturation: the gamified-learning look, where every color is a reward.
Trailhead
Open in tool →Rust, pine and sun — high-visibility earth tones that read at a distance and on a trail sign.
Playground
Open in tool →Orange, blue and green — the colors of playground equipment; loud, cheerful, obviously for kids.
Diner
Open in tool →Cherry red, mint-teal and butter yellow — chrome-and-vinyl retro; the red does the work, the teal cools it.
Fonts for this mood
#181e15 reads as muted, dark, luxury. The font library is tagged with the same vocabulary:
mcpConnect your agent — build around #181e15
live endpointPoint any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.
endpoint
https://mcp.brandsweets.com/colors/mcpclaude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt
›analyze #181e15 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link
tool url
/palettes/new/181e15-a8bea2-694edf-1f2d21-f0f1e9?lock=0&style=vibrantWant the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.
Machine-readable: color.md