# #181e15

A color — muted, dark, luxury, bold. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#181e15`
- RGB: rgb(24, 30, 21)
- HSL: hsl(100, 18%, 10%)
- OKLCH: oklch(0.226 0.019 135.3)
- Relative luminance: 0.0118
- Nearest named color: Coco’s Black (#1c1c1a, Δ 1.594) — https://brandsweets.com/colors/cocos-black
- Moods: muted, dark, luxury, bold
- Page: https://brandsweets.com/colors/181e15

## Tints & shades

- Tints (toward white): #2e3928, #43543b, #566c4b, #6c875e, #839f75, #9bb290, #b3c4ab, #c9d5c3, #e1e8de, #fafbf9
- Shades (toward black): #161b13, #161b13, #131811, #131811, #11150f, #0e120d, #0e120d, #0c0f0a, #0c0f0a, #0a0c08

## Harmonies

- Complementary: #1b151e
- Analogous: #1d1e15, #151e16
- Triadic: #15181e, #1e1518
- Split-complementary: #16151e, #1e151d
- Tetradic: #151d1e, #1b151e, #1e1615

## Colors that go with #181e15

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black that reads cleanly against #181e15 without the hard edge of pure #000. Seen in: Gusto (https://brandsweets.com/colors/brands/gusto-com), Logitech (https://brandsweets.com/colors/brands/logitech-com), N26 (https://brandsweets.com/colors/brands/n26-com), Mint Modern (https://brandsweets.com/palettes/modern#mint-modern). — https://brandsweets.com/colors/charcoal
- **Amber** #ffbf00 [pool] — Amber is paired with #181e15 in 18 real palettes, including Trailhead and Warner Bros.'s brand system, as the accent. Seen in: Trailhead (https://brandsweets.com/palettes/warm#trailhead), Warner Bros. (https://brandsweets.com/colors/brands/warnerbros-com), Google (https://brandsweets.com/colors/brands/google-com), Wikipedia (https://brandsweets.com/colors/brands/wikipedia-org). — https://brandsweets.com/colors/amber
- **Blue** #0000ff [pool] — 23 real palettes, including CVS's brand system and Signal's brand system put Blue beside #181e15, as the supporting colour. Seen in: CVS (https://brandsweets.com/colors/brands/cvs-com), Signal (https://brandsweets.com/colors/brands/signal-org), Bumble (https://brandsweets.com/colors/brands/bumble-com), Rolex (https://brandsweets.com/colors/brands/rolex-com). — https://brandsweets.com/colors/blue
- **Blue Violet** #8a2be2 [pool] — Blue Violet is paired with #181e15 in 10 real palettes, including Yahoo's brand system and ClickUp's brand system, as the supporting colour. Seen in: Yahoo (https://brandsweets.com/colors/brands/yahoo-com), ClickUp (https://brandsweets.com/colors/brands/clickup-com), Prepare your taste buds... (https://brandsweets.com/colors/brands/grubhub-com), Klarna US (https://brandsweets.com/colors/brands/klarna-com). — https://brandsweets.com/colors/blueviolet
- **Blush Pink** #e8b4b8 [pool] — 5 real palettes, including Graphite Mono and Estate put Blush Pink beside #181e15, as the accent. Seen in: Graphite Mono (https://brandsweets.com/palettes/neutral#graphite-mono), Estate (https://brandsweets.com/palettes/luxury#estate), Cartier (https://brandsweets.com/colors/brands/cartier-com), Rain Garden (https://brandsweets.com/palettes/cool#rain-garden). — https://brandsweets.com/colors/blush-pink
- **Brown** #a52a2a [pool] — 5 real palettes, including Woodsmoke and State Farm's brand system put Brown beside #181e15, as the accent. Seen in: Woodsmoke (https://brandsweets.com/palettes/dark#woodsmoke), State Farm (https://brandsweets.com/colors/brands/statefarm-com), Typewriter (https://brandsweets.com/palettes/editorial#typewriter), Garnet (https://brandsweets.com/palettes/warm#garnet). — https://brandsweets.com/colors/brown
- **Burgundy** #800020 [pool] — 4 real palettes, including Mailchimp's brand system and Qatar Airways's brand system put Burgundy beside #181e15, as the accent. Seen in: Mailchimp (https://brandsweets.com/colors/brands/mailchimp-com), Qatar Airways (https://brandsweets.com/colors/brands/qatarairways-com), Candlelight (https://brandsweets.com/palettes/warm#candlelight), Rare Beauty (https://brandsweets.com/colors/brands/rarebeauty-com). — https://brandsweets.com/colors/burgundy
- **Burlywood** #deb887 [pool] — Burlywood is paired with #181e15 in 6 real palettes, including Coffee Bar and Kiln, as the accent. Seen in: Coffee Bar (https://brandsweets.com/palettes/dark#coffee-bar), Kiln (https://brandsweets.com/palettes/dark#kiln), Chalkboard (https://brandsweets.com/palettes/dark#chalkboard), Coastal (https://brandsweets.com/palettes/cool#coastal). — https://brandsweets.com/colors/burlywood

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 17:1 — AA pass, AA-large pass, AAA pass
- On black (#000000): 1.24:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #657e58 (4.68:1); AA: background → #858585 (4.61:1); AAA: text → #839f75 (7.18:1); AAA: background → #a8a8a8 (7.15:1)

## Brands using this color

- **Gusto** — primary #1c1b1a (Δ 1.859) — https://brandsweets.com/colors/brands/gusto-com
- **Gusto** — text #1c1b1a (Δ 1.859) — https://brandsweets.com/colors/brands/gusto-com
- **CVS** — primary #1a1a19 (Δ 1.937) — https://brandsweets.com/colors/brands/cvs-com
- **CVS** — text #1a1a19 (Δ 1.937) — https://brandsweets.com/colors/brands/cvs-com
- **Fitbit** — primary #191c1d (Δ 1.943) — https://brandsweets.com/colors/brands/fitbit-com
- **Fitbit** — text #191c1d (Δ 1.943) — https://brandsweets.com/colors/brands/fitbit-com
- **Logitech** — primary #1b1b1b (Δ 1.949) — https://brandsweets.com/colors/brands/logitech-com
- **Logitech** — text #1b1b1b (Δ 1.949) — https://brandsweets.com/colors/brands/logitech-com
- **N26** — text #1b1b1b (Δ 1.949) — https://brandsweets.com/colors/brands/n26-com
- **NASA** — text #1b1b1b (Δ 1.949) — https://brandsweets.com/colors/brands/nasa-gov
- **Signal** — primary #1b1b1b (Δ 1.949) — https://brandsweets.com/colors/brands/signal-org
- **Signal** — text #1b1b1b (Δ 1.949) — https://brandsweets.com/colors/brands/signal-org

## Curated palettes containing it

- **Magazine Ochre** (editorial, warm, muted) — #b45309, #6b5b45, #0f766e, #f7f3ec, #1f1a14 — Ochre and walnut on unbleached stock, with teal as the counterpoint — a features-section palette with some heat in it. — tool: https://brandsweets.com/palettes/new/b45309-6b5b45-0f766e-f7f3ec-1f1a14 — collection: https://brandsweets.com/palettes/editorial
- **Ink & Paper** (minimal, editorial, clean) — #1b1b1b, #6e6e6e, #1e40af, #fcfbf7 — Two greys and one ink-blue link color: the palette of a well-set book page. — tool: https://brandsweets.com/palettes/new/1b1b1b-6e6e6e-1e40af-fcfbf7 — collection: https://brandsweets.com/palettes/minimal
- **Mint Modern** (modern, clean, friendly) — #10b981, #134e4a, #f59e0b, #ffffff, #10231b — Emerald as a primary rather than a success color, anchored by deep teal text — fresh, friendly, and fintech-adjacent. — tool: https://brandsweets.com/palettes/new/10b981-134e4a-f59e0b-ffffff-10231b — collection: https://brandsweets.com/palettes/modern
- **Learning App** (playful, vivid, friendly) — #58cc02, #1cb0f6, #ff9600, #ffffff, #1c1c1c — Green, blue and orange at full saturation: the gamified-learning look, where every color is a reward. — tool: https://brandsweets.com/palettes/new/58cc02-1cb0f6-ff9600-ffffff-1c1c1c — collection: https://brandsweets.com/palettes/playful
- **Trailhead** (warm, bold, vivid) — #c2410c, #365314, #fbbf24, #f4efe6, #1f1a12 — Rust, pine and sun — high-visibility earth tones that read at a distance and on a trail sign. — tool: https://brandsweets.com/palettes/new/c2410c-365314-fbbf24-f4efe6-1f1a12 — collection: https://brandsweets.com/palettes/warm
- **Playground** (bold, playful, warm) — #ff8c00, #3b82f6, #22c55e, #fff8e7, #1d1d1d — Orange, blue and green — the colors of playground equipment; loud, cheerful, obviously for kids. — tool: https://brandsweets.com/palettes/new/ff8c00-3b82f6-22c55e-fff8e7-1d1d1d — collection: https://brandsweets.com/palettes/bold
- **Diner** (retro, vivid, playful, bold) — #e63946, #2a9d8f, #f4d35e, #fffdf5, #1d1d1b — Cherry red, mint-teal and butter yellow — chrome-and-vinyl retro; the red does the work, the teal cools it. — tool: https://brandsweets.com/palettes/new/e63946-2a9d8f-f4d35e-fffdf5-1d1d1b — collection: https://brandsweets.com/palettes/retro

## Fonts for this mood

- luxury: https://brandsweets.com/fonts/mood/luxury
- bold: https://brandsweets.com/fonts/mood/bold

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/181e15-a8bea2-694edf-1f2d21-f0f1e9?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#181e15" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.