Color

#0971a5

#0971a5
hex#0971a5
rgbrgb(9, 113, 165)
hslhsl(200, 90%, 34%)
oklchoklch(0.523 0.116 239.5)
Closest name: Brilliant Blue (#0075b3)Relative luminance 0.1458

Colors that go with #0971a5

Charcoal, Crimson and Royal Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#a53d09

#09a58b · #0923a5

#a50971 · #71a509

Split-complementary

Open in tool →

#a50923 · #a58b09

#8b09a5 · #a53d09 · #23a509

Contrast

#0971a5 as textRatioAAAA largeAAAFix
Aaon white
5.36:1passpassfail
  • AAA: use #075d88 as the text (7.17:1)
Aaon black
3.92:1failpassfail
  • AA: use #0a7eb8 as the text (4.69:1)
  • AAA: use #0c9fe9 as the text (7.15:1)
  • AA: or shift the background to #ededed (4.58:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #0971a5 as the background.

Brands using this color

Fonts for this mood

#0971a5 reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #0971a5
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #0971a5 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/0971a5-9cb2c4-df4e64-1f232d-e9f1f0?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md