Color
#0404ae
#0404aergb(4, 4, 174)hsl(240, 96%, 35%)oklch(0.343 0.233 264.7)Colors that go with #0404ae
Crimson, Charcoal and Cobalt Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.
Crimson #dc143c
triadicshippedCrimson completes a triad with #0404ae — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash.
Charcoal #36454f
neutralshippedCharcoal is the text near-black for #0404ae: softer than #000 and cool enough to feel like part of the same palette.
Cobalt Blue #0047ab
shippedCobalt Blue is paired with #0404ae in 4 real palettes, including Tide's brand system and Purina Pro Plan's brand system, as the lead colour — a combination designers have actually shipped, not a computed rotation.
Midnight Blue #191970
shippedMidnight Blue is paired with #0404ae in 6 real palettes, including Fintech Trust and Blue Mono, as the text colour against it — a combination designers have actually shipped, not a computed rotation.
Orange Red #ff4500
shippedOrange Red is paired with #0404ae in 4 real palettes, including Tide's brand system and Intercom's brand system, as the accent — a combination designers have actually shipped, not a computed rotation.
Royal Blue #4169e1
shippedRoyal Blue is paired with #0404ae in 8 real palettes, including Nivea's brand system and Discord's brand system, as the supporting colour — a combination designers have actually shipped, not a computed rotation.
Steel Blue #4682b4
analogousshippedSteel Blue is #0404ae's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces.
Taupe #483c32
shippedTaupe is paired with #0404ae in 7 real palettes, including Boeing's brand system and Burger King's brand system, as the text colour against it — a combination designers have actually shipped, not a computed rotation.
Real palettes that use #0404ae
Tints & shades
Harmonies
Contrast
| #0404ae as text | Ratio | AA | AA large | AAA | Fix |
|---|---|---|---|---|---|
Aaon white | 12.85:1 | pass | pass | pass | Passes AAA — no fix needed. |
Aaon black | 1.63:1 | fail | fail | fail |
Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #0404ae as the background.
Brands using this color
Fonts for this mood
#0404ae reads as cool, vivid, technical. The font library is tagged with the same vocabulary:
Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.
https://mcp.brandsweets.com/colors/mcpclaude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
›analyze #0404ae and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link
/palettes/new/0404ae-a19cc4-df994e-251f2d-e9edf1?lock=0&style=vibrantWant the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.
Machine-readable: color.md