Paper & Pine
Open in tool →Deep pine on paper-white with a marmalade accent — a quiet, sustainable-brand palette that isn't beige.
Color
#024b39
#024b39
hex
#024b39rgb
rgb(2, 75, 57)hsl
hsl(165, 95%, 15%)oklch
oklch(0.368 0.072 169.8)Closest name: Tropical Forest (#024a43)Relative luminance 0.0534
Colors that go with #024b39
Crimson, Blue and Blush Pink lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.
Crimson #dc143c
split-complementshippedCrimson is a split-complement of #024b39: nearly opposite, so it still pops against it, without the vibrating edge of a true complement.
Blue #0000ff
shippedBlue is paired with #024b39 in 5 real palettes, including Instacart's brand system and Dunkin''s brand system, as the accent — a combination designers have actually shipped, not a computed rotation.
Blush Pink #e8b4b8
shippedBlush Pink is paired with #024b39 in 4 real palettes, including Garden Wedding and Rain Garden, as the supporting colour — a combination designers have actually shipped, not a computed rotation.
Cadet Blue #5f9ea0
shippedCadet Blue is paired with #024b39 in 4 real palettes, including Paper & Pine and Clean Beauty, as the supporting colour — a combination designers have actually shipped, not a computed rotation.
Copper #b87333
shippedCopper is paired with #024b39 in 5 real palettes, including Notion's brand system and Clean Beauty — a combination designers have actually shipped, not a computed rotation.
Denim #1560bd
shippedDenim is paired with #024b39 in 7 real palettes, including Hinge's brand system and Jack Daniel's's brand system, as the accent — a combination designers have actually shipped, not a computed rotation.
Emerald Green #50c878
shippedEmerald Green is paired with #024b39 in 5 real palettes, including WhatsApp's brand system and Neon's brand system, as the accent — a combination designers have actually shipped, not a computed rotation.
White Smoke #f5f5f5
neutralWhite Smoke is the surface for #024b39: a clean near-white with no warm cast, so the cool hue stays clear instead of drifting muddy.
Real palettes that use #024b39
Tints & shades
Harmonies
Contrast
| #024b39 as text | Ratio | AA | AA large | AAA | Fix |
|---|---|---|---|---|---|
Aaon white | 10.15:1 | pass | pass | pass | Passes AAA — no fix needed. |
Aaon black | 2.07:1 | fail | fail | fail |
Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #024b39 as the background.
Brands using this color
Palettes built around it
Fonts for this mood
#024b39 reads as vivid, dark, luxury. The font library is tagged with the same vocabulary:
mcpConnect your agent — build around #024b39
live endpointPoint any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.
endpoint
https://mcp.brandsweets.com/colors/mcpclaude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt
›analyze #024b39 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link
tool url
/palettes/new/024b39-a2beba-d459b3-1f2b2d-e9f1eb?lock=0&style=vibrantWant the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.
Machine-readable: color.md