Color

#017ec1

#017ec1
hex#017ec1
rgbrgb(1, 126, 193)
hslhsl(201, 99%, 38%)
oklchoklch(0.57 0.138 243)
Closest name: Haddock’s Sweater (#277aba)Relative luminance 0.1878

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#c14401

#01c1a4 · #011ec1

#c1017e · #7ec101

Split-complementary

Open in tool →

#c1011e · #c1a401

#a401c1 · #c14401 · #1ec101

Contrast

#017ec1 as textRatioAAAA largeAAAFix
Aaon white
4.42:1failpassfail
  • AA: use #017abc as the text (4.66:1)
  • AAA: use #015d8e as the text (7.1:1)
  • AA: or shift the background to #080808 (4.54:1)
Aaon black
4.76:1passpassfail
  • AAA: use #019ff4 as the text (7.27:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #017ec1 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#017ec1 reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #017ec1
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #017ec1 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/017ec1-9cb1c4-df4e62-1f222d-e9f1f0?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md