Brand color

Loom Text

#292a2e
hex#292a2e
rgbrgb(41, 42, 46)
hslhsl(228, 6%, 17%)
oklchoklch(0.286 0.007 274.7)
From Loom brand colorsRelative luminance 0.0232

Loom Text on this page is the real value, not a screenshot: exact hex, RGB, HSL and OKLCH, ten tints and ten shades, classic harmonies, and WCAG contrast with fixes — plus the 22 public brands that use it and the palettes it appears in.

Colors that go with Loom Text

Amber, Blue and Blue Violet lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#2e2d29

#292c2e · #2a292e

#2e292a · #2a2e29

Split-complementary

Open in tool →

#2e2a29 · #2c2e29

#2e292c · #2e2d29 · #292e2a

Contrast

Loom Text as textRatioAAAA largeAAAFix
Aaon white
14.34:1passpasspassPasses AAA — no fix needed.
Aaon black
1.46:1failfailfail
  • AA: use #71747f as the text (4.51:1)
  • AAA: use #93959f as the text (7.04:1)
  • AA: or shift the background to #919191 (4.55:1)
  • AAA: or shift the background to #b8b8b8 (7.23:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with Loom Text as the background.

Brands using this color

Palettes built around it

Fonts for this mood

Loom Text reads as neutral, dark, luxury. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around Loom Text
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

›analyze #292a2e and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/292a2e-a2beb0-c859d4-1f2d2b-eaf1e9?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md