Color

#ff740a

#ff740a
hex#ff740a
rgbrgb(255, 116, 10)
hslhsl(26, 100%, 52%)
oklchoklch(0.715 0.193 47.8)
Closest name: Arancio (#ff7013)Relative luminance 0.3377

Colors that go with #ff740a

Charcoal, Cornflower Blue and Deep Sky Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#0a95ff

#ff0a1b · #ffef0a

#0aff74 · #740aff

Split-complementary

Open in tool →

#0affef · #0a1bff

#1bff0a · #0a95ff · #ef0aff

Contrast

#ff740a as textRatioAAAA largeAAAFix
Aaon white
2.71:1failfailfail
  • AA: use #c25400 as the text (4.6:1)
  • AAA: use #944000 as the text (7.02:1)
  • AA: or shift the background to #333333 (4.67:1)
  • AAA: or shift the background to #0f0f0f (7.08:1)
Aaon black
7.75:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #ff740a as the background.

Brands using this color

Palettes built around it

Fonts for this mood

#ff740a reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #ff740a
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #ff740a and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/ff740a-c4b29c-62cbc5-2d2b1f-f1e9ea?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md