Color

#ff707c

#ff707c
hex#ff707c
rgbrgb(255, 112, 124)
hslhsl(355, 100%, 72%)
oklchoklch(0.721 0.174 17.5)
Closest name: Begonia (#fa6e79)Relative luminance 0.343

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#70fff3

#ff70c3 · #ffac70

#7cff70 · #707cff

Split-complementary

Open in tool →

#70ffac · #70c4ff

#c3ff70 · #70fff3 · #ac70ff

Contrast

#ff707c as textRatioAAAA largeAAAFix
Aaon white
2.67:1failfailfail
  • AA: use #eb0014 as the text (4.62:1)
  • AAA: use #b3000f as the text (7.18:1)
  • AA: or shift the background to #363636 (4.52:1)
  • AAA: or shift the background to #121212 (7.01:1)
Aaon black
7.86:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #ff707c as the background.

Brands using this color

Palettes built around it

Fonts for this mood

#ff707c reads as warm, vivid, light. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #ff707c
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #ff707c and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/ff707c-c49e9c-62cb8f-2d241f-f1e9ee?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md