Color

#fe7843

#fe7843
hex#fe7843
rgbrgb(254, 120, 67)
hslhsl(17, 99%, 63%)
oklchoklch(0.722 0.177 41)
Closest name: coral (#ff7f50)Relative luminance 0.3491

Colors that go with #fe7843

Charcoal, Cornflower Blue and Deep Sky Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#43c9fe

#fe436c · #fed643

#43fe78 · #7843fe

Split-complementary

Open in tool →

#43fed6 · #436cfe

#6cfe43 · #43c9fe · #d643fe

Contrast

#fe7843 as textRatioAAAA largeAAAFix
Aaon white
2.63:1failfailfail
  • AA: use #d53d01 as the text (4.67:1)
  • AAA: use #a22f01 as the text (7.13:1)
  • AA: or shift the background to #363636 (4.59:1)
  • AAA: or shift the background to #141414 (7:1)
Aaon black
7.98:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #fe7843 as the background.

Brands using this color

Palettes built around it

Fonts for this mood

#fe7843 reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #fe7843
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #fe7843 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/fe7843-c4ac9c-62cbb6-2d291f-f1e9eb?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md