Color

#fd574e

#fd574e
hex#fd574e
rgbrgb(253, 87, 78)
hslhsl(3, 98%, 65%)
oklchoklch(0.68 0.203 27)
Closest name: Blood Burst (#ff474c)Relative luminance 0.2825

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#4ef4fd

#fd4e9d · #fdae4e

#4efd57 · #574efd

Split-complementary

Open in tool →

#4efdae · #4e9dfd

#9dfd4e · #4ef4fd · #ae4efd

Contrast

#fd574e as textRatioAAAA largeAAAFix
Aaon white
3.16:1failpassfail
  • AA: use #ed0e02 as the text (4.5:1)
  • AAA: use #b10b02 as the text (7.2:1)
  • AA: or shift the background to #292929 (4.61:1)
Aaon black
6.65:1passpassfail
  • AAA: use #fd6158 as the text (7.03:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #fd574e as the background.

Brands using this color

Palettes built around it

Fonts for this mood

#fd574e reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #fd574e
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #fd574e and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/fd574e-c4a39c-62cb9d-2d261f-f1e9ed?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md