Color

#fd3112

#fd3112
hex#fd3112
rgbrgb(253, 49, 18)
hslhsl(8, 98%, 53%)
oklchoklch(0.642 0.239 31.3)
Closest name: red (#ff0000)Relative luminance 0.2312

Colors that go with #fd3112

Charcoal, Cadet Blue and Amber lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#12ddfd

#fd1268 · #fda612

#12fd31 · #3112fd

Split-complementary

Open in tool →

#12fda6 · #1268fd

#68fd12 · #12ddfd · #a612fd

Contrast

#fd3112 as textRatioAAAA largeAAAFix
Aaon white
3.73:1failpassfail
  • AA: use #e82102 as the text (4.52:1)
  • AAA: use #ac1802 as the text (7.28:1)
  • AA: or shift the background to #1c1c1c (4.56:1)
Aaon black
5.62:1passpassfail
  • AAA: use #fd664e as the text (7.19:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #fd3112 as the background.

Brands using this color

Palettes built around it

Fonts for this mood

#fd3112 reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #fd3112
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #fd3112 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/fd3112-c4a69c-62cba6-2d271f-f1e9ec?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md