Arcade
Open in tool →Hot pink, cyan and acid yellow on near-black — cabinet-glow neon; the black surface is what makes the colours light up.
Color
#fd308c
#fd308c
hex
#fd308crgb
rgb(253, 48, 140)hsl
hsl(333, 98%, 59%)oklch
oklch(0.661 0.243 0.1)Closest name: Fancy Fuchsia (#ff0088)Relative luminance 0.2489
Colors that go with #fd308c
Light Sea Green, Charcoal and Crimson lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.
Light Sea Green #20b2aa
complementaryshippedLight Sea Green sits directly opposite #fd308c on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight.
Charcoal #36454f
neutralshippedCharcoal is the body-text near-black for #fd308c: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy.
Crimson #dc143c
shippedCrimson is paired with #fd308c in 4 real palettes, including The Ordinary's brand system and Snyk's brand system, as the supporting colour.
Gold #ffd700
shippedGold shows up next to #fd308c in 5 real palettes, including Night Market and Phantom: The money app that'll take you placesLogo PhantomLogo PhantomLogo Phantom's brand system, as the accent.
Taupe #483c32
shippedTaupe is paired with #fd308c in 4 real palettes, including Airbnb's brand system and Raycast's brand system, as the text colour against it.
Medium Sea Green #3cb371
split-complementshippedMedium Sea Green is a split-complement of #fd308c: nearly opposite, so it still pops against it, without the vibrating edge of a true complement.
Cadet Blue #5f9ea0
split-complementshippedCadet Blue is a split-complement of #fd308c: nearly opposite, so it still pops against it, without the vibrating edge of a true complement.
Cornflower Blue #6495ed
triadicshippedCornflower Blue completes a triad with #fd308c — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash.
Real palettes that use #fd308c
Tints & shades
Harmonies
Contrast
| #fd308c as text | Ratio | AA | AA large | AAA | Fix |
|---|---|---|---|---|---|
Aaon white | 3.51:1 | fail | pass | fail | |
Aaon black | 5.98:1 | pass | pass | fail |
|
Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #fd308c as the background.
Brands using this color
Palettes built around it
Fonts for this mood
#fd308c reads as warm, vivid, playful. The font library is tagged with the same vocabulary:
mcpConnect your agent — build around #fd308c
live endpointPoint any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.
endpoint
https://mcp.brandsweets.com/colors/mcpclaude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt
›analyze #fd308c and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link
tool url
/palettes/new/fd308c-c49ca9-62cb69-2d1f20-f1e9f0?lock=0&style=vibrantWant the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.
Machine-readable: color.md