Color

#f87744

#f87744
hex#f87744
rgbrgb(248, 119, 68)
hslhsl(17, 93%, 62%)
oklchoklch(0.712 0.171 41.1)
Closest name: Bonfire (#f78058)Relative luminance 0.3357

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#44c5f8

#f8446b · #f8d144

#44f877 · #7744f8

Split-complementary

Open in tool →

#44f8d1 · #446bf8

#6bf844 · #44c5f8 · #d144f8

Contrast

#f87744 as textRatioAAAA largeAAAFix
Aaon white
2.72:1failfailfail
  • AA: use #d44108 as the text (4.61:1)
  • AAA: use #a23206 as the text (7.01:1)
  • AA: or shift the background to #333333 (4.64:1)
  • AAA: or shift the background to #0f0f0f (7.04:1)
Aaon black
7.71:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #f87744 as the background.

Brands using this color

Fonts for this mood

#f87744 reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #f87744
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #f87744 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/f87744-c4ac9c-62cbb6-2d291f-f1e9eb?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md