Color

#f5694d

#f5694d
hex#f5694d
rgbrgb(245, 105, 77)
hslhsl(10, 89%, 63%)
oklchoklch(0.69 0.178 33)
Closest name: Camellia (#f6685a)Relative luminance 0.3005

Colors that go with #f5694d

Charcoal, Light Sea Green and Amber lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #f5694d

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#4dd9f5

#f54d85 · #f5bd4d

#4df569 · #694df5

Split-complementary

Open in tool →

#4df5bd · #4d85f5

#85f54d · #4dd9f5 · #bd4df5

Contrast

#f5694d as textRatioAAAA largeAAAFix
Aaon white
3:1failfailfail
  • AA: use #de300d as the text (4.63:1)
  • AAA: use #a9240a as the text (7.13:1)
  • AA: or shift the background to #2e2e2e (4.53:1)
  • AAA: or shift the background to #000000 (7.01:1)
Aaon black
7.01:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #f5694d as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Palettes built around it

Fonts for this mood

#f5694d reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #f5694d
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #f5694d and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/f5694d-c4a79c-62cbaa-2d281f-f1e9ec?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md