Color

#f07a90

#f07a90
hex#f07a90
rgbrgb(240, 122, 144)
hslhsl(349, 80%, 71%)
oklchoklch(0.72 0.146 9.7)
Closest name: Embarrassed (#ee7799)Relative luminance 0.3446

Colors that go with #f07a90

Charcoal, Light Sea Green and Denim lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#7af0db

#f07acb · #f09f7a

#90f07a · #7a90f0

Split-complementary

Open in tool →

#7af09f · #7acbf0

#cbf07a · #7af0db · #9f7af0

Contrast

#f07a90 as textRatioAAAA largeAAAFix
Aaon white
2.66:1failfailfail
  • AA: use #e61e43 as the text (4.53:1)
  • AAA: use #ae1330 as the text (7.15:1)
  • AA: or shift the background to #363636 (4.54:1)
  • AAA: or shift the background to #121212 (7.04:1)
Aaon black
7.89:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #f07a90 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#f07a90 reads as warm, vivid, light. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #f07a90
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #f07a90 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/f07a90-c49c9f-62cb85-2d231f-f1e9ee?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md