Color

#f0652d

#f0652d
hex#f0652d
rgbrgb(240, 101, 45)
hslhsl(17, 87%, 56%)
oklchoklch(0.674 0.184 40.4)
Closest name: Basketball (#ee6730)Relative luminance 0.2802

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#2db9f0

#f02d57 · #f0c62d

#2df065 · #652df0

Split-complementary

Open in tool →

#2df0c6 · #2d57f0

#57f02d · #2db9f0 · #c62df0

Contrast

#f0652d as textRatioAAAA largeAAAFix
Aaon white
3.18:1failpassfail
  • AA: use #d2460f as the text (4.54:1)
  • AAA: use #9d340b as the text (7.17:1)
  • AA: or shift the background to #292929 (4.58:1)
Aaon black
6.6:1passpassfail
  • AAA: use #f16f3b as the text (7.08:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #f0652d as the background.

Brands using this color

Palettes built around it

Fonts for this mood

#f0652d reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #f0652d
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #f0652d and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/f0652d-c4ac9c-62cbb6-2d291f-f1e9eb?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md