Color

#f04400

#f04400
hex#f04400
rgbrgb(240, 68, 0)
hslhsl(17, 100%, 47%)
oklchoklch(0.634 0.216 36.1)
Closest name: Baptism by Fire (#e6490b)Relative luminance 0.2266

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#00acf0

#f00034 · #f0bc00

#00f044 · #4400f0

Split-complementary

Open in tool →

#00f0bc · #0034f0

#34f000 · #00acf0 · #bc00f0

Contrast

#f04400 as textRatioAAAA largeAAAFix
Aaon white
3.8:1failpassfail
  • AA: use #d63d00 as the text (4.64:1)
  • AAA: use #a32e00 as the text (7.12:1)
  • AA: or shift the background to #1a1a1a (4.58:1)
Aaon black
5.53:1passpassfail
  • AAA: use #ff6224 as the text (7.02:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #f04400 as the background.

Brands using this color

Fonts for this mood

#f04400 reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #f04400
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #f04400 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/f04400-c4ac9c-62cbb6-2d291f-f1e9eb?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md