Color

#f0400f

#f0400f
hex#f0400f
rgbrgb(240, 64, 15)
hslhsl(13, 88%, 50%)
oklchoklch(0.631 0.218 34.4)
Closest name: Arcade Fire (#ee3311)Relative luminance 0.2223

Colors that go with #f0400f

Charcoal, Dodger Blue and Cadet Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#0fbff0

#f00f4f · #f0b00f

#0ff040 · #400ff0

Split-complementary

Open in tool →

#0ff0b0 · #0f4ff0

#4ff00f · #0fbff0 · #b00ff0

Contrast

#f0400f as textRatioAAAA largeAAAFix
Aaon white
3.86:1failpassfail
  • AA: use #d83a0e as the text (4.63:1)
  • AAA: use #a32b0a as the text (7.22:1)
  • AA: or shift the background to #1a1a1a (4.51:1)
Aaon black
5.45:1passpassfail
  • AAA: use #f36e49 as the text (7.14:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #f0400f as the background.

Brands using this color

Fonts for this mood

#f0400f reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #f0400f
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #f0400f and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/f0400f-c4a99c-62cbaf-2d281f-f1e9eb?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md