Color

#ef4e68

#ef4e68
hex#ef4e68
rgbrgb(239, 78, 104)
hslhsl(350, 83%, 62%)
oklchoklch(0.653 0.196 15.2)
Closest name: Aphrodisiac (#e35a63)Relative luminance 0.248

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#4eefd4

#ef4eb9 · #ef834e

#68ef4e · #4e68ef

Split-complementary

Open in tool →

#4eef83 · #4eb9ef

#b9ef4e · #4eefd4 · #834eef

Contrast

#ef4e68 as textRatioAAAA largeAAAFix
Aaon white
3.52:1failpassfail
  • AA: use #e91639 as the text (4.53:1)
  • AAA: use #b1102b as the text (7.05:1)
  • AA: or shift the background to #212121 (4.57:1)
Aaon black
5.96:1passpassfail
  • AAA: use #f16a80 as the text (7.11:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #ef4e68 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#ef4e68 reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #ef4e68
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #ef4e68 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/ef4e68-c49c9e-62cb87-2d231f-f1e9ee?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md