Color
#ef018c
#ef018crgb(239, 1, 140)hsl(325, 99%, 47%)oklch(0.621 0.254 355.8)Colors that go with #ef018c
Crimson, Gold and Dark Cyan lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.
Crimson #dc143c
shippedCrimson is paired with #ef018c in 4 real palettes, including The Ordinary's brand system and Snyk's brand system, as the supporting colour.
Gold #ffd700
shippedGold shows up next to #ef018c in 4 real palettes, including Night Market and Tabloid, as the accent.
Dark Cyan #008b8b
complementaryDark Cyan sits directly opposite #ef018c on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight.
Cadet Blue #5f9ea0
split-complementshippedCadet Blue is a split-complement of #ef018c: nearly opposite, so it still pops against it, without the vibrating edge of a true complement.
Forest Green #228b22
split-complementshippedForest Green is a split-complement of #ef018c: nearly opposite, so it still pops against it, without the vibrating edge of a true complement.
Charcoal #36454f
neutralshippedCharcoal is the body-text near-black for #ef018c: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy.
Denim #1560bd
shippedDesigners have shipped Denim with #ef018c: 3 real palettes, including Maybelline's brand system and Ulta Beauty's brand system, as the accent.
Taupe #483c32
shippedTaupe is paired with #ef018c in 3 real palettes, including Airbnb's brand system and Dunkin''s brand system, as the text colour against it.
Real palettes that use #ef018c
Tints & shades
Harmonies
Contrast
| #ef018c as text | Ratio | AA | AA large | AAA | Fix |
|---|---|---|---|---|---|
Aaon white | 4.16:1 | fail | pass | fail | |
Aaon black | 5.05:1 | pass | pass | fail |
|
Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #ef018c as the background.
Brands using this color
No public brand in the corpus uses this exact color yet. Extract a brand to add one.
Fonts for this mood
#ef018c reads as warm, vivid, playful. The font library is tagged with the same vocabulary:
Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.
https://mcp.brandsweets.com/colors/mcpclaude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
›analyze #ef018c and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link
/palettes/new/ef018c-c19faf-69cb62-2d1f21-f0e9f1?lock=0&style=vibrantWant the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.
Machine-readable: color.md