Color

#ec748c

#ec748c
hex#ec748c
rgbrgb(236, 116, 140)
hslhsl(348, 76%, 69%)
oklchoklch(0.704 0.149 9.1)
Closest name: Embarrassed (#ee7799)Relative luminance 0.3222

Colors that go with #ec748c

Charcoal, Light Sea Green and Crimson lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#74ecd4

#ec74c8 · #ec9874

#8cec74 · #748cec

Split-complementary

Open in tool →

#74ec98 · #74c8ec

#c8ec74 · #74ecd4 · #9874ec

Contrast

#ec748c as textRatioAAAA largeAAAFix
Aaon white
2.82:1failfailfail
  • AA: use #e2284d as the text (4.52:1)
  • AAA: use #ab1735 as the text (7.23:1)
  • AA: or shift the background to #303030 (4.68:1)
  • AAA: or shift the background to #0a0a0a (7.02:1)
Aaon black
7.44:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #ec748c as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#ec748c reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #ec748c
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #ec748c and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/ec748c-c49c9f-62cb83-2d231f-f1e9ef?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md