Color

#e4010d

#e4010d
hex#e4010d
rgbrgb(228, 1, 13)
hslhsl(357, 99%, 45%)
oklchoklch(0.578 0.236 28.3)
Closest name: Alarm (#ec0003)Relative luminance 0.1654

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#01e4d9

#e4017e · #e46701

#0de401 · #010de4

Split-complementary

Open in tool →

#01e467 · #017ee4

#7ee401 · #01e4d9 · #6701e4

Contrast

#e4010d as textRatioAAAA largeAAAFix
Aaon white
4.87:1passpassfail
  • AAA: use #b2010a as the text (7.24:1)
Aaon black
4.31:1failpassfail
  • AA: use #ef010d as the text (4.68:1)
  • AAA: use #fe626a as the text (7.17:1)
  • AA: or shift the background to #f7f7f7 (4.55:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #e4010d as the background.

Brands using this color

Fonts for this mood

#e4010d reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #e4010d
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #e4010d and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/e4010d-c49f9c-62cb93-2d251f-f1e9ed?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md