Color

#bc010a

#bc010a
hex#bc010a
rgbrgb(188, 1, 10)
hslhsl(357, 99%, 37%)
oklchoklch(0.5 0.204 28.2)
Closest name: Bloody Mary (#ba0105)Relative luminance 0.1073

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#01bcb2

#bc0168 · #bc5501

#0abc01 · #010abc

Split-complementary

Open in tool →

#01bc55 · #0168bc

#68bc01 · #01bcb2 · #5501bc

Contrast

#bc010a as textRatioAAAA largeAAAFix
Aaon white
6.67:1passpassfail
  • AAA: use #b2010a as the text (7.24:1)
Aaon black
3.15:1failpassfail
  • AA: use #ef010d as the text (4.68:1)
  • AAA: use #fe626a as the text (7.17:1)
  • AA: or shift the background to #d4d4d4 (4.5:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #bc010a as the background.

Brands using this color

Palettes built around it

Fonts for this mood

#bc010a reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #bc010a
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #bc010a and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/bc010a-c49f9c-62cb93-2d251f-f1e9ed?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md